#Editorial Standards
Five operating commitments. Each is testable on any live page. Each is the structural cost of the promise.
Version v0.1 · Last revised 2026-05-18
#I. Every claim resolves to a citation
Every load-bearing claim links to a primary source the reader can open: a permalinked operator quote, vendor documentation, or first-hand testing notes dated by the gtmcanon team. Claims that cannot be sourced this way are omitted. Citations render inline as numbered markers and resolve to a Sources block at the foot of the review. Handle, platform, and ISO date appear in the sentence, not as an appendix. See the pattern applied in the Peec AI review.
#II. Per-tool commission disclosure is on the page
Every review carries a dated commission disclosure block stating whether gtmcanon receives a commission for referred signups and at what rate. When the rate is $0 or no affiliate program exists, that is stated in the same place, at the same weight. Affiliate status does not influence what gets recommended. See III.
#III. Every review carries a mandatory "do not buy this tool if…" section
A negative-recommendation section appears on every review, in the same position. When no disqualifying conditions exist, the section says so explicitly: the silence is visible. Conditions are scenario-specific and sourced. Affiliate status has no bearing on whether or how the section is populated.
#IV. The best tool wins regardless of who pays
Top-of-page ranking is determined solely by rubric score. No tool is excluded from coverage on the basis of affiliate availability. Tools that pay gtmcanon $0 will be top-ranked when the methodology supports it.
#V. Every change is logged
Every review carries a revision history block: every substantive change since first publication, dated, with a one-line reason. When an affiliate relationship with a covered tool changes — new program, ended program, rate change — the revision history names it explicitly, whether or not the ranking moved. Methodology changes ship first in the public rubric repository and only then on the site. The lag is the audit trail.
#Corrections
If you find a factual error in any gtmcanon review, write to corrections@gtmcanon.com. Corrections are logged in the revision history of the affected page within seven business days of confirmation. The corrections log is published at /corrections.
#Conflict of interest
gtmcanon is published by Tiên Grünewald. Tiên is the founder of Superscale. Superscale is not a tool that appears in gtmcanon coverage. If that changes, the disclosure will be added to the affected review pages and to this page.
No gtmcanon contributor accepts payment, gifts, or hospitality from a vendor covered in any review they have authored, before or after publication.